EXPLO 2022 Refresh

I was tasked to help establish a fresh new look in 2022 for the EXPLO brand without entirely throwing away past efforts. I was given images of icons created to represent EXPLO’s summer programs (Grades 4th-12th). I decided to vectorize the icons, rig them to convey a “fake” 3D effect and animate them in After Effects using simple shape layers. Other EXPLO refresh projects included email campaigns, banner ads and static ads.

 

Animated Icons

 

Banner Ad

 

CRM Creative